Crashes aren’t accidents

In the mid-80s an important term begins to emerge in MADD’s vernacular, the word “crash.” MADD does not use the word “accident” when referring to drunk or drugged driving, because it’s a choice, a violent crime and 100% preventable. By 1997, the Department of Transportation announces it will remove the term “accident” in all of its communication and asks the public to remove it from its vocabulary.